Custom engagements aligned with your goals.

Whether you want a more intensive version of one of my programs or a focused strategy session to clarify your next steps, I will recommend the right mix of services to ensure you get the support you need as you start writing for high-visibility publications. The services outlined below are a starting point. We’ll work together to create a custom package that meets your needs.

Please note: I work with five private clients each month, so there may be a waitlist. If that’s the case, we’ll talk about your next best steps so you can continue making progress toward your goals.

A thought partner and editor.

“Erica provides that unique and powerful combination of a thought partner and an editor. She shares her input, then pushes back and forth with you to wrestle down an idea until it’s crystal clear. She’s also a word nerd ruthless about slashing out any darlings and unnecessary fluff with refreshing bluntness. My ability to communicate my thoughts simply has improved by working with her. She’s A-team material.”

Publication Roadmap Development

Choosing the right publication to help you reach your goals and knowing what to write about is much easier when you have a roadmap. During five 90-minute strategy sessions, we will:

  • Create a roadmap that details your business objectives, outlines a pitch strategy, and profiles up to three media outlets that will help you reach the right audience and achieve your business objectives.
  • Define your body of work, starting with the overarching idea that defines your area of expertise and the themes and topics that will position you as an authority in your field.
  • Establish an editorial calendar with at least six well-developed article ideas that provide your audience with actionable insights and demonstrate your experience-based expertise. 

Fee: $3,750.00

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Erica has been a trusted advisor at every step.

“I am grateful to work with Erica. Publishing a regular column on Inc.com has increased my credibility, and Erica has been a trusted advisor at every step. She understands how the publishing world works and gets the nuances that most people miss. Her intelligence, organizational skills, and enthusiasm shine through, whether explaining proper grammar, strategizing, or interpreting an editor’s comments. But importantly, she is authentically and unapologetically herself.”

Strategic Thought Partnership

These three-month, renewable engagements offer a combination of structure and flexibility to meet your needs as you build your reputation as an authority in your field.

Monthly services include:

  • A one-hour strategy session to set realistic goals and deadlines for the month, discuss new opportunities, and address any questions or concerns.
  • Unlimited email access and 15-minute laser coaching sessions to discuss new opportunities, answer questions, or clarify your next steps.
  • Developmental and substantive editing of two standard articles for publication, with optional meetings after each round of edits to review the copy, recommended changes, and comments.

Fee: $3,000.00

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Incredible insight and research abilities.

“I had the good fortune to work with Erica on a project concerning affordable housing in Toronto. Her interest in the project, along with her incredible insight and research abilities made the project a tremendous success. On a personal note, Erica’s personality and sense of humor made the project that much more enjoyable to work on. She is, without a doubt, one of the finest professionals I’ve had the pleasure to work with.”

Jim Dimanis, Executive Coach, Fidere Management

Focused Strategy Sessions

These strategy sessions are designed to address your most pressing needs. This service includes:

  • A 30-minute discovery call to develop an agenda and determine the goal for the strategy session, which might include brainstorming article ideas, reviewing a pitch, or discussing an opportunity.
  • An in-depth review of relevant materials sent at least three days before our meeting.
  • A 90-minute strategy session and follow-up email with a recording and transcript of the session, memorandum, and resources to help you move forward.

Fee: $1,000.00

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