Building your authority isn't optional. It's essential.
To attract more of the right clients, the right projects, and the right partners, you need to differentiate yourself from your peers and build your authority.
It’s not enough to be great at what you do; you must be known for what you do.
Writing articles for high-visibility publications not only allows you to share your ideas with an established audience, it also allows you to borrow the publication’s relationship with that audience. By publishing your work, they are signaling to their audience that you are an authoritative expert.
Select publications featuring client articles:
Give voice to your BIG idea.
Your BIG idea — your bold, insightful, and galvanizing idea — is the foundation upon which you are building your business and reputation. The SILVA Method™ helps you give voice to that idea. It is at the heart of everything I do and defines how we work together.
Writing Practice
A community for professionals who want structured support and focused time to complete business-related writing projects.
Pathway to Publication
A hybrid private and small-group intensive for consultants ready to build their authority by writing for high-visibility publications.
Authority Development
A selection of one-to-one services that help you create and implement an authority development strategy tailored to your business goals.
WRITING PRACTICE™
Ready to finish those writing projects?
Writing is one way to share your ideas, demonstrate your expertise, and expand your influence. Monthly writing, peer editing, and skill-building workshops are supplemented by deep work sessions and quarterly pop-up events.
Whether you are writing for high-visibility publications, working on a book, or writing your email newsletter, Writing Practice will give you the structure, support, and accountability to complete at least one business-related writing project each month.
Upcoming Events
Two free opportunities to learn more about how writing for high-visibility publications maybe the secret weapon your marketing needs to expand your awareness and build a stronger reputation.
Pitched to Published
A free monthly gathering to discuss how writing for industry trade journals, association publications, and business magazines builds your authority and differentiates you from the competition. This event includes a mini-training and Q+A.
Writing to Build Authority
A 90-minute workshop to learn how to develop your perspective, share it with the right audience, and build your authority by writing for high-visibility publications. Enrollment is limited to ten participants.
Embolden your community.
Do you have a community of consultants interested in building their authority? I’d love to share The SILVA Method™ with your mastermind, group program, or online membership community. They will learn how to identify, pitch, and write for publications that will help them reach their business goals. I’ll work with you to tailor the engagement to your community. Regardless of the format, it will be interactive, thought-provoking, and fun.
Hi! I’m Erica.
I started my career as a litigation attorney in Boston, and I credit my legal training with teaching me how to ask the right questions, craft a persuasive argument, and communicate complex ideas with power and clarity.
For two decades, I worked as a copywriter, grant writer, ghostwriter, writing instructor, content marketer, freelance writer, and editor for private companies and professional associations.
Today, I help consultants build their authority by writing articles for high-visibility publications. I’ve been on both sides of the pitch, so I know how to capture an editor’s attention. I also know that the right article in the right publication can open the door to countless opportunities.
Erica helped launch my publication experience.
“Erica helped launch my publication experience in an efficient manner and empowered me with the skills and information to do it on my own. She is incredibly knowledgeable, warm, and funny — which makes working with her valuable and fun. Even after we completed our work together, she continued to celebrate and champion my successes, which went beyond my expectations.”
Dr. Robin Buckley, Cognitive Behavioral Coach
Recently published articles:
Are you ready to stand out?
Are you interested in learning more about how you can differentiate yourself from your fellow consultants? Book a 25-minute exploratory call. I’ll answer your questions and help you determine your best next steps.