Building your authority isn't optional. It's essential.
To attract more of the right clients, the right projects, and the right partners, you must differentiate yourself from your peers and build your authority.
It’s not enough to be great at what you do. You must be known for what you do.
Writing articles for your own platform allows you to develop and share your ideas. It’s a crucial step to building your authority. Writing articles for high-visibility publications takes authority-building to the next level. It allows you to share your ideas with an established audience while borrowing the publication’s relationship with that audience. The editorial team vetted you. When they publish your work, they signal to their readers that you are an authoritative expert who offers valuable insights.
Select publications featuring client articles:
Give voice to your BIG idea.
Your BIG idea — your bold, insightful, and galvanizing idea — is the foundation upon which you are building your business and reputation. I help you give voice to that idea through three distinct offerings:
Writing Practice
A community for consultants who want structured support and dedicated time to write articles that give voice to their boldest insights.
Pathway to Publication
A high-touch, personalized accelerator for consultants ready to build their authority by writing for high-visibility publications.
Authority Development
A selection of one-to-one services that help you create and implement an authority development strategy tailored to your business goals.
Erica offered advice tailored to my goals.
“I had the opportunity to write an article for ACRES U.S.A., but I wasn’t sure how to make the most of that opportunity. Erica took the time to research the publication before our call. She asked questions to get me thinking about how I could use the article to connect with and bring in more clients. She also encouraged me to deepen my relationship with this publication since we both serve the same audience. Erica offered advice tailored to my goals. She knew how I could get more involved with the publication, and she coached me on what to ask the editor and how to approach my fellow contributing writers. And she did it all with the friendliest, encouragingest, let’s-freaking-geddit words ever, and I so appreciate it!”
Claire Smith, Tenera Grains Consulting
Hi! I’m Erica.
I started my career as a litigation attorney in Boston, and I credit my legal training with teaching me how to ask the right questions, craft a persuasive argument, and communicate complex ideas with power and clarity.
For two decades, I worked as a copywriter, grant writer, ghostwriter, writing instructor, content marketer, freelance writer, and editor for private companies and professional associations.
Today, I help consultants build their authority through writing. Whether you’re sharing your perspective through articles published on your own platform or positioning yourself as an authoritative expert by writing articles for high-visibility publications, I work with you to give voice to your boldest insights.
Erica helped launch my publication experience.
“Erica helped launch my publication experience in an efficient manner and empowered me with the skills and information to do it on my own. She is incredibly knowledgeable, warm, and funny — which makes working with her valuable and fun. Even after we completed our work together, she continued to celebrate and champion my successes, which went beyond my expectations.”
Dr. Robin Buckley, Cognitive Behavioral Coach
Recently published articles:
Are you ready to stand out?
Are you interested in learning more about how you can give voice to your BIG idea and differentiate yourself from your fellow consultants? Book a 25-minute exploratory call. I’ll answer your questions and help you determine your best next steps.